Search Engine Optimization

SEO is always changing. That's why it's important to make sure your SEO playbook is up to date for next year. Learn more about some massive SEO mistakes to avoid for 2022.

Ever search for the cause of an innocent medical symptom, only to have a medical site tell you that you have mere moments to live? There's a reason for that. See why you'll often see the worst diagnosis.

Digital marketing agencies and clients should have a fruitful, meaningful working relationship for guaranteed success. To ensure this, digital marketing agencies should be aware that agency timelines depend on the client, not you.

When optimizing your website, it’s always crucial to delineate between your desktop and mobile versions. When it comes to SEO and brand growth online, which version of your website should you focus on? Desktop or mobile?

When you check SEO, you should be monitoring several aspects. Learn more about backlinks, website impressions, and other vital aspects of checking SEO

When looking for an SEO specialist, you need to ensure candidates know what they're doing. Ask them these seven questions to get the ball rolling on your next big project

Ad agencies or in-house marketing teams: which works best for your business? See the pros and cons of each and determine which lines up with your company's values and goals!

Prospective marketers need to take the initiative and ask you, their client, important questions of their own when launching a marketing campaign. See which seven questions help marketers understand your business model

Duplicate content is content that appears more than once under one URL address. See what to avoid and how duplicate content affects SEO

A copywriter can help you communicate directly with your target audience through effective web copy. And if your copywriter knows what they're doing, you'll hear these questions during a marketing campaign